In the world of design, innovation thrives on diverse perspectives. Rolf Provan, CEO of Luckett & Farley, shares his journey from global marketer to design leader on Practice Disrupted. Drawing from his experiences across industries and cultures, Provan highlights the importance of embracing different viewpoints to drive creativity and growth.
Provan emphasizes, “Architecture can’t get better if we keep using the same tool set... Celebrating differences...is perhaps the most valuable thing we can do.”
About Rolf :
Rolf Provan became Luckett & Farley's 12th leader 2 years ago and is now leading the storied inter-disciplinary design firm towards its 175th year.
Rolf has driven client-focused innovation and change for some of the world's largest brands and businesses, including Shell, Coca-Cola, Volvo, BAT and Anthem. A creative at heart and a "dot-connector," Provan is well connected in the design community and understands the innovative power of an inter-disciplinary design approach for the clients in each of the market sectors Luckett & Farley serves.
Since he joined Luckett & Farley, he has helped define the company's purpose and vision and has advocated for the vital role that design must play in our community and our region. His vision is to leverage Luckett & Farley's inter-disciplinary approach to improve the quality of life, enhance workforce development, and enable the regional economy through impactful design harnessing the power of design for good.
Connect with Rolf: Luckett & Farley LinkedIn, Rolf Provan LinkedIn